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                         ATTITUDE 
                          
                        The 
                        Craft beer scene these days is in big expanding era 
                        as globalism.  
                        However 
                        in the beginning , every brewery started brewing very 
                        much independently ,and the scene grew up from grass 
                        root level activities. 
                        In 
                        music scene ,from 80's 
                        to 90's there was a big indie movement as known as 'D.I.Y. 
                        HARDCORE' scene. 
                        I 
                        was in the scene in 90's in Japan. 
                        You 
                        might know few names of bands like BLACK FLAG , CIRCLE 
                        JERKS , MINOR THREAT , BAD BRAINS. 
                        Those 
                        band played fast and loud songs , and they tried 
                        to keep their musical activities only by themselves.  
                        The 
                        philosophy was like 
                         1)DO 
                        IT by YOURSELF = D.I.Y. 
                         2)ANTI 
                        MAIN STREAM ATTITUDE 
                         3)LOCAL 
                        PRIORITY POLICY 
                         I 
                        feel a sympathy very much between CRAFT BEER and HARDCORE 
                        in that meaning. 
                        One 
                        day,a regular guy @THRASHZONE asked me  
                        'What 
                        is the difference between PUNK and HARDCORE?' 
                        We discussed 
                        this and that , and then he finally answered. 
                        'There 
                        is a reason to sing in HARDCORE' 
                        That 
                        could be a perfect answer. 
                        Let's 
                        translate this to craft beer. 
                        'THERE 
                        IS A REASON TO DRINK IT.' 
                        That 
                        is it! 
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